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DIFFUSION THEORY, ECONOMIC ENVIRONMENT, GLOBAL TRADE PROTECTIONISM, GLOBALISATION, HOFSTEDE'S CULTURAL TYPOLOGY, POLITICAL/TRADE ENVIRONMENTTHE POLITICAL ENVIRONMENT, REGIONAL INTEGRATION, THE CULTURAL ENVIRONMENT, THE ELEMENTS OF CULTURE, THE LEGAL, THE LEGAL ENVIRONMENT
According to Business Dictionary Global marketing is the process of conceptualizing and then conveying a final product or service worldwide with the hopes of reaching the international marketing community. Click to learn more on global marketing GLOBAL MARKETING1